If you are about to start a new SEO project make sure you look into the below key areas.
Facts from Client – Ask client to describe if a user were to find their products/ services online through search engine what are the words or phrases would be used.
Research – With the facts from clients we will do a thorough research about keywords, competitors etc.
Keywords – Gather the list of keywords from research and finalise the best keywords for the given niche.
Structure & Design – Based on the keywords the site structure & design will be planned.
Content – Content will be written based on the finalised keywords.
Development – Website will be developed based on the structure and design.
Onsite SEO – The site will be checked for onsite factors and signed off for QA.
Offsite SEO – Site will be submitted to directories, search engines & social media sites.
Monitoring Progress – We will continue to monitor the websites performance on Search Engines.
Farhan Fawzer is a Sri Lankan SEO Specialist and Online Marketing Consultant.
Researching keywords is one of the fundamental tasks of any SEO efforts. Basically there are a couple of keyword research tools that everyone is using.